Kevin Fox

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If you build it, you still need to promote it…

Pop Quiz: You have an amazing new site with all kinds of great content, but the traffic isn’t there, what do you do? Answer: Promote it! There are literally hundreds of ways to promote your blog… this post is going to cover the most important ones… Guest Posting Networking – Its all about link building, [...]

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What is BitTorrent and How do I use it?

BitTorrent is a peer-to-peer file sharing protocol used for distributing large amounts of data. BitTorrent is one of the most common protocols for transferring large files, and by Ipoque[1] estimates it accounted for approximately 27-55% of all Internet traffic depending on geographical location as of February 2009.[2]

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How to engage your blogger of choice

You have found the blogs you want to reach out to, now its time to start beating the streets.  But you do not want to just start spamming people, there needs to be a method to the madness when pitching bloggers.  The short version: Don’t Cold Call — Email First Engage Us In Our Natural [...]

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Getting the most reach… from your press release

With the shift to new media certain aspects of a traditional PR campaign have been marganalized.  One of those is the time honored ‘Press Release’… with more people turning toward blogs for their news, you must have established relationships with  bloggers if you want your story covered.  Whether starting an online business or a personal [...]

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